AI Brand Analyzer:
Puma

Analyzing Puma's brand positioning within the athletic and lifestyle sectors, emphasizing its innovation, social advocacy, and blend of performance with lifestyle. Puma targets a broad audience that values both athletic performance and fashion.

Fashion

Website

Core

Stylish

Innovative

Dynamic

Inclusive

Energetic

Youthful

Extended

Progressive

Reliable

Playful

Sporty

Fashion-Forward

Ambitious

Not

Conventional

Static

Reserved

Detached

N/A

Scholarly

Austere

Mysterious

Formal

Torn

Luxurious

Traditional

This brand image snapshot for Puma is a brand personality perception analysis and was made with the Brand Analyzer using the wunderdecks approach. Use it for educational purposes or to find a brand identity that works for you.

9.09% of the attributes for the Puma snapshot rank among the top attributes across all brand snapshots. Keep in mind that the same attribute can be of varying intensity for different brands.